ATCW (Ali Taran Creative
Workshop) was founded as an advertising agency, in 1992
by Ali Taran.

ATCW offers its advertisers services such as strategy- creation-writing, graphic design-graphic application, customer relations.

For almost all expenses-other than the earnings of the agency-, ATCW enables the third parties (media organizations, printing houses, etc.) for billing them directly to the advertisers. During this process ATCW checks the consistency of those expenditures with the dealings done on behalf of the advertisers with the third parties.

After fully comprehending and agreeing on the goals and the objectives of its advertiser, ATCW goes through the creation process and presents the advertiser the required material: The script and storyboards for television and cinema (if any); the wordings for radio spots (if any); the copy and graphic design work for print ads, posters, outdoor, etc. (if any), and the rationale those works based on.

ATCW selects the “production company” to carry out the film production and the photography work.